diff --git a/app/helpers/application_helper.rb b/app/helpers/application_helper.rb
index c92afffc..12434f81 100644
--- a/app/helpers/application_helper.rb
+++ b/app/helpers/application_helper.rb
@@ -1,9 +1,12 @@
+# frozen_string_literal: true
+
 module ApplicationHelper
   include ApplicationHelper::GraphMethods
   include ApplicationHelper::TitleMethods
 
   def inbox_count
     return 0 unless user_signed_in?
+
     count = Inbox.select("COUNT(id) AS count")
                  .where(new: true)
                  .where(user_id: current_user.id)
@@ -11,31 +14,35 @@ module ApplicationHelper
                  .order(:count)
                  .first
     return nil if count.nil?
-    return nil unless count.count > 0
+    return nil unless count.count.positive?
+
     count.count
   end
 
   def notification_count
     return 0 unless user_signed_in?
+
     count = Notification.for(current_user).where(new: true)
     return nil if count.nil?
-    return nil unless count.count > 0
+    return nil unless count.count.positive?
+
     count.count
   end
 
   def privileged?(user)
-    ((!current_user.nil?) && ((current_user == user) || current_user.mod?)) ? true : false
+    !current_user.nil? && ((current_user == user) || current_user.mod?)
   end
 
   def ios_web_app?
-    user_agent = request.env['HTTP_USER_AGENT'] || 'Mozilla/5.0'
+    user_agent = request.env["HTTP_USER_AGENT"] || "Mozilla/5.0"
     # normal MobileSafari.app UA: Mozilla/5.0 (iPhone; CPU iPhone OS 8_1_1 like Mac OS X) AppleWebKit/600.1.4 (KHTML, like Gecko) Version/8.0 Mobile/12B435 Safari/600.1.4
     # webapp UA: Mozilla/5.0 (iPhone; CPU iPhone OS 8_1_1 like Mac OS X) AppleWebKit/600.1.4 (KHTML, like Gecko) Mobile/12B435
-    return true if user_agent.match /^Mozilla\/\d+\.\d+ \(i(?:Phone|Pad|Pod); CPU(?:.*) like Mac OS X\)(?:.*) Mobile(?:\S*)$/
+    return true if user_agent.match(/^Mozilla\/\d+\.\d+ \(i(?:Phone|Pad|Pod); CPU(?:.*) like Mac OS X\)(?:.*) Mobile(?:\S*)$/)
+
     false
   end
 
   def rails_admin_path_for_resource(resource)
-    [rails_admin_path, resource.model_name.param_key, resource.id].join('/')
+    [rails_admin_path, resource.model_name.param_key, resource.id].join("/")
   end
 end
diff --git a/app/helpers/application_helper/graph_methods.rb b/app/helpers/application_helper/graph_methods.rb
index 79ebe241..52ad96ea 100644
--- a/app/helpers/application_helper/graph_methods.rb
+++ b/app/helpers/application_helper/graph_methods.rb
@@ -1,59 +1,61 @@
+# frozen_string_literal: true
+
 module ApplicationHelper::GraphMethods
   # Creates <meta> tags for OpenGraph properties from a hash
   # @param values [Hash]
   def opengraph_meta_tags(values)
-    values.map { |name, content| tag(:meta, property: name, content: content) }.join("\n").html_safe
+    safe_join(values.map { |name, content| tag.meta(property: name, content: content) }, "\n")
   end
 
   # Creates <meta> tags from a hash
   # @param values [Hash]
   def meta_tags(values)
-    values.map { |name, content| tag(:meta, name: name, content: content) }.join("\n").html_safe
+    safe_join(values.map { |name, content| tag.meta(name: name, content: content) }, "\n")
   end
 
   # @param user [User]
   def user_opengraph(user)
     opengraph_meta_tags({
-                          'og:title': user.profile.safe_name,
-                          'og:type': 'profile',
-                          'og:image': full_profile_picture_url(user),
-                          'og:url': show_user_profile_url(user.screen_name),
-                          'og:description': user.profile.description,
-                          'og:site_name': APP_CONFIG['site_name'],
-                          'profile:username': user.screen_name
+                          "og:title":         user.profile.safe_name,
+                          "og:type":          "profile",
+                          "og:image":         full_profile_picture_url(user),
+                          "og:url":           show_user_profile_url(user.screen_name),
+                          "og:description":   user.profile.description,
+                          "og:site_name":     APP_CONFIG["site_name"],
+                          "profile:username": user.screen_name
                         })
   end
 
   # @param user [User]
   def user_twitter_card(user)
     meta_tags({
-                'twitter:card': 'summary',
-                'twitter:site': '@retrospring',
-                'twitter:title': user.profile.motivation_header.presence || "Ask me anything!",
-                'twitter:description': "Ask #{user.profile.safe_name} anything on Retrospring",
-                'twitter:image': full_profile_picture_url(user)
+                "twitter:card":        "summary",
+                "twitter:site":        "@retrospring",
+                "twitter:title":       user.profile.motivation_header.presence || "Ask me anything!",
+                "twitter:description": "Ask #{user.profile.safe_name} anything on Retrospring",
+                "twitter:image":       full_profile_picture_url(user)
               })
   end
 
   # @param answer [Answer]
   def answer_opengraph(answer)
     opengraph_meta_tags({
-                          'og:title': "#{answer.user.profile.safe_name} answered: #{answer.question.content}",
-                          'og:type': 'article',
-                          'og:image': full_profile_picture_url(answer.user),
-                          'og:url': show_user_answer_url(answer.user.screen_name, answer.id),
-                          'og:description': answer.content,
-                          'og:site_name': APP_CONFIG['site_name']
+                          "og:title":       "#{answer.user.profile.safe_name} answered: #{answer.question.content}",
+                          "og:type":        "article",
+                          "og:image":       full_profile_picture_url(answer.user),
+                          "og:url":         show_user_answer_url(answer.user.screen_name, answer.id),
+                          "og:description": answer.content,
+                          "og:site_name":   APP_CONFIG["site_name"]
                         })
   end
 
   def full_profile_picture_url(user)
     # @type [String]
     profile_picture_url = user.profile_picture.url(:large)
-    if profile_picture_url.start_with? '/'
-      "#{root_url}#{profile_picture_url[1..-1]}"
+    if profile_picture_url.start_with? "/"
+      "#{root_url}#{profile_picture_url[1..]}"
     else
       profile_picture_url
     end
   end
-end
\ No newline at end of file
+end
diff --git a/app/helpers/application_helper/title_methods.rb b/app/helpers/application_helper/title_methods.rb
index 154800a3..fdecfc14 100644
--- a/app/helpers/application_helper/title_methods.rb
+++ b/app/helpers/application_helper/title_methods.rb
@@ -1,28 +1,26 @@
+# frozen_string_literal: true
+
 module ApplicationHelper::TitleMethods
   include MarkdownHelper
   include UserHelper
 
-  def generate_title(name, junction = nil, content = nil, s = false)
-    if s
-      if name[-1].downcase != "s"
-        name = name + "'s"
-      else
-        name = name + "'"
-      end
+  def generate_title(name, junction = nil, content = nil, possesive = false)
+    if possesive
+      name = if name[-1].downcase == "s"
+               "#{name}'"
+             else
+               "#{name}'s"
+             end
     end
 
-    list = [name]
-
-    list.push junction unless junction.nil?
+    list = [name, junction].compact
 
     unless content.nil?
       content = strip_markdown(content)
-      if content.length > 45
-        content = content[0..42] + "…"
-      end
+      content = "#{content[0..42]}…" if content.length > 45
       list.push content
     end
-    list.push "|", APP_CONFIG['site_name']
+    list.push "|", APP_CONFIG["site_name"]
 
     list.join " "
   end
@@ -61,4 +59,4 @@ module ApplicationHelper::TitleMethods
   def list_title(list)
     generate_title list.name
   end
-end
\ No newline at end of file
+end